No. 01Novel Fine Jewellery campaignPlay film
Novel CollectionPrivate viewing · Dubai

Dubai · Private fine jewellery

Rare is not
a size. It is a story.

Exceptional diamonds, high jewellery and bespoke creations — from the selection of the stone to the final setting.

Enter the house

Natural diamonds · Fine gemstones · One-of-a-kind jewellery

The complete journey

More than the
finished piece.

Novel brings more than 25 years of experience across the jewellery journey — from rough-stone sourcing and polishing to bespoke design and final creation.

01

Source

Rare diamonds and gemstones selected through an established international network.

02

Shape

Precision cutting and polishing reveal the character and potential of each stone.

03

Create

Bespoke design and craftsmanship developed around the stone and the person.

25+ years · Rough sourcing · Polishing · Creation

A private exhibition of exceptional diamonds and high jewelleryExceptional yellow diamond ring

A private selection

Chosen for
character.

Natural diamonds · Coloured stones · High jewellery

A woman wearing exceptional emerald and diamond earrings

Made to be worn

Jewellery begins
with the person.

A private consultation starts with what draws your eye, what the piece should express, and how it should live with you.

Request a private viewing

Private consultation · Dubai · By appointment

A private selection of exceptional pink and blue gemstone rings

Private acquisition

Some stones never
reach the window.

Novel privately sources exceptional white and coloured diamonds, supported by independent certification and clear documentation.

Discuss a stone

Diamonds are tangible assets with market and liquidity risks. Future value is not guaranteed.

Provenance · Independent certification · Documentation

A bespoke ring beside its original design drawingsA bespoke pink diamond piece beside its original design drawing

Bespoke jewellery

Created once.
For one.

Stone sourcing, design development and production are managed as one confidential commission.

  1. 01Private brief
  2. 02Stone and design
  3. 03Creation and approval

Stone selection · Design development · Final setting

An open private salon awaiting an appointment

By appointment · Dubai

Begin
privately.

Tell us about the stone, piece or occasion you have in mind.

Office 5C, Silver Tower, Cluster I, Jumeirah Lakes Towers, Dubai, UAE